REQ ID: 126555
JOB TITLE: Customer Strategy Specialist
SALARY: £42,000 - £58,000

POSTING START DATE: 04.12.2024
POSTING END DATE: 15.12.2024
LOCATION: Coventry  

The Vehicles Programmes team at JLR is where our vision of modern luxury comes to life. We turn incredible ideas into reality through collaboration and craft – perfecting every inch of our timeless vehicle brands. From the beautiful bonnets to intelligent electronics, our chassis, electronic and software, and vehicle engineering teams ensure each element works in tune with the next. This is the place where exceptional careers meet your ambitions. Join us and find your future.

WHAT TO EXPECT

As a Customer Strategy Specialist joining our team, you will focus on LR Defender vehicle programs. You will blend customer strategy with business acumen to drive brand positioning, pricing and volume strategy while linking it to customer value. In addition, you will lead customer experience initiatives, ensuring they align with brand and business goals.

Key Accountabilities and Responsibilities

•    Lead the development and execution of customer strategies for Defender vehicle programs and consolidate research insights to develop customer hypotheses and key value propositions

•    Be responsible for the revenue equation, focusing on price positioning and volume strategy

•    Analyze market trends, competitor pricing, and consumer data to adjust revenue strategies and meet business objectives

•    Lead initiatives to enhance the customer [vehicle] experience across all Defender programs and develop methods and processes to identify new customer experiences, ensuring they align with brand strategy and customer expectations

•    Work closely with cross-functional teams to ensure that customer insights inform product development, and sales strategies and add meaningful content to the customer vehicle journeys

WHAT YOU’LL NEED 

•    Experience in customer strategy, product strategy, or a similar role within the automotive industry or other premium luxury brand
•    Strong skills in price positioning, volume strategy, and linking these to customer value
•    Desirable to have experience in leading/contributing to customer experience initiatives and working in cross-functional teams
•    Analytical mindset with the ability to synthesize data and insights to inform strategy
•    Ability to manage multiple projects and work effectively in a fast-paced environment along with excellent communication skills
 

Creating Modern Luxury requires a modern approach to work. At JLR, hybrid working is a voluntary, non-contractual arrangement providing employees more choice and flexibility around how, when and where they work. Some roles require more on-site work, but details of this can be discussed with the hiring manager during the interview stage.

We work hard to nurture a culture that is inclusive and welcoming to all. We understand candidates may require reasonable adjustments during the recruitment process. Please discuss these with your recruiter so we can accommodate your needs. 

Applicants from all backgrounds are welcome. If you’re unsure that you meet the full criteria of a role – but you're interested in where it could take you – we still encourage you to apply. We believe in people's ability to grow and develop within their role – it’s what makes living the exceptional with soul possible.

JLR is committed to equal opportunity for all.